IET - From black and white to Ultra HD and beyond the evolution of the visual experience
45:22
The IET Media Technical Network is delighted to once again be part of IBC 2025. Once again we'll be running a series of Owner sessions which will explore the global impact and importance of television.
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Winning the engagement race with AI-powered entertainment experiences
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The race for viewers and their sustained attention is intensifying. Electronic program guides are on their last breaths and content carousels are ready for a reboot.
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Digitalising Broadcast Advertising for Premium Revenue
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Broadcast advertising is undergoing a major transformation, with broadcasters increasingly turning linear content into addressable, programmatic-ready inventory that can command premium pricing.
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Master Control Cloud
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Master Control Cloud proposes the development of a cloud-based routing and monitoring system for live media streams, enabling seamless acquisition, transport, and oversight entirely within the cloud.
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SMPTE - Securing and Standardizing Control: Inside the SMPTE ST 2138 Ecosystem
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Controlling media devices and services has traditionally been a fragmented challenge—especially in today’s hybrid infrastructures. This discussion introduces a standardized, open-source control framework that’s transport-agnostic
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The 2025 Club World Cup as the Engine of Innovation: How Cloud Technology Reshaped Sports Rights and Delivery
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This panel will explore a pivotal moment in live sports broadcasting: the shift from traditional broadcasters to global streaming platforms. Hosted by a leading European technology figure and featuring experts from AWS, DAZN, and M2A Media