Warner Bros. Discovery on differentiating its streaming service
1:06
Leah Hooper Rosa, SVP, Head of Streaming EMEA, Warner Bros. Discovery, explained how the company tries to differentiate its streaming service in a crowded marketplace at IBC2023 in Amsterdam.
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IBC2023: SPI International’s flagship streaming service, FILMBOX+, provides premium on-demand content and live channels, with live channels alone accounting for 50% of total watch time.
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Pricing, Packaging & Localisation: Differentiating Your Streaming Service in a Crowded Market
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IBC2023: Today’s viewer has no shortage of choice when it comes to services and content; however, the intense volume makes it hard to remember what is different about each service.
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Warner Bros. Discovery on differentiating its streaming service
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Leah Hooper Rosa, SVP, Head of Streaming EMEA, Warner Bros. Discovery, explained how the company tries to differentiate its streaming service in a crowded marketplace at IBC2023 in Amsterdam.
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Alex Maison, ITV’s Head of Digital Ad Products, says: ITV's collaboration with SAS has meant that we have developed, and continue to develop, something that is best in class and solves for all our needs.